Details

The February London IA will be on Tuesday 7th February 2012 at Sense Loft between 6.30-9.30pm.

The evening’s talk will be provided by Jeff Gothelf. Accompanying it there will also be a Q&A on anything/everything Agile/agile with James O’Brien, Johanna Kollmann, Leisa Reichelt and Mark Plant.

Out special guest host for the evening is Jonty Sharples.

Talk

Jeff Gothelf: Lean UX – Getting Out of the Deliverables Business

Traditionally UX Design has been a deliverables practice. Wireframes, sitemaps, etc defined the practice of UX Design (IA, IxD, UI Design etc). While this work has helped define what a UX Designer does and their value, it has also put designers in the deliverables business – measured & compensated for the quality of their deliverables (instead of the success of the experiences they design). Enter Lean UX – the practice of bringing the experience to light faster, with less emphasis on deliverables and greater focus on the actual experience being designed.

Lean UX is a one approach of marrying Agile and User Experience design in a way that can work in any size company and any development environment. Attendees will take away clear, tactical ways to incorporate this way of working that will have them delivering better designs, faster in a more collaborative manner.

About Jeff

Jeff Gothelf has spent a 14 year career as an interaction designer, Agile practitioner, user experience team leader and blogger. He is one of the leading voices on the topic of Agile UX and Lean UX. In addition, Jeff is the author of the upcoming O’Reilly book (2012), Lean UX: Getting Out of the Deliverables Business. He is a highly sought-after international speaker having presented at EuroIA, SXSW, IA Summit, the Agile conference and Startup Lessons Learned. Jeff has led cross-functional product design teams at TheLadders, Publicis Modem, WebTrends, Fidelity, and AOL while maintaining a strong advisory and mentorship presence in the startup communities of New York City and Silicon Valley. He has recently launched Proof, a product design and innovation studio that combines lean processes with strategy, design and technology.

More about Jeff

Tickets available above on...

Early Bird available at 12pm on Friday 27 January 2012

Middle Bird available at 12pm on Monday 30 January 2012

Late Bird available at 6pm on Wednesday 1 February 2012

Hosts and Sponsors

Our hosts are Sense Worldwide and the Sense Network

Sense Worldwide is a transformation agency and the Sense Network is a global community held together by one sole objective: to make things better and make better things.

Our sponsors are Zebra People

Zebra People is a specialist new media recruitment consultancy. Grab Nick or Ben or Dean at the next event if you are looking for a new job or looking to hire.